AdaptBuilt for Adapt.
Make Adapt’s ads smarter every week.
Ploy helps Adapt study the market, make the ads and landing pages, and see what actually worked.
See the plan3 growth workflows Adapt should build with Ploy.
Two shared systems, plus one recommendation built for Adapt.
Best place to start
Turn competitor ads into a weekly creative brief
A swipe file gets stale. Ploy watches the image and video ads running in Adapt’s category, breaks down each creative, turns the findings into a weekly brief, and connects the resulting tests to visits and conversions.
Track the companies competing for the same buyers Adapt wants to reach, across static images and MP4 video creative.
Analyze the hook, opening frame, message, offer, format, call to action, and destination. Keep the original image or MP4 attached so every takeaway is easy to check.
Send the team a weekly report with image previews, MP4 references, and a clear read on what everyone is repeating, what feels different, and where Adapt still has room to say something new.
Connect each tested angle to visits, high-fit account activity, and selected conversions. Feed what worked into the next brief.
Generate ad creative and matching landing pages
The ad and landing page should feel like one thought. Ploy makes both, runs controlled page experiments, attributes visits, accounts, and conversions to each variant, then uses that evidence to improve the next round of ads.
Compare page variants using visits, identified accounts, and one selected conversion.
Start with one real launch, audience, or use case. Agree on the promise, the proof, and what the visitor should do next.
Ploy creates on-brand concepts and channel-ready variations. The team reviews the hook, copy, and creative before anything goes live.
Ploy builds the matching landing page and a focused challenger with one meaningful difference. The promise, proof, and call to action stay aligned with the ad.
Run the variants against one selected conversion. Keep the campaign source attached to behavior, identified companies, and repeat visits, then feed the winning pattern into the next ads.
Build an agency operations ROI library
Ploy would turn Adapt’s approved workflow evidence, implementation guidance, integrations, and customer outcomes into a search-ready resource library and transparent ROI calculator on Adapt’s website. Insurance agency operations leaders could evaluate document processing and notification workflows, then move into Adapt’s existing demo path after the team reviews every claim and assumption.
The output and destination follow the recommendation.
Gather Adapt’s public product explanation, integration details, implementation guidance, and approved customer outcomes. Keep source links beside every benchmark and flag any claim or range that needs owner review.
Structure focused pages around document retrieval, notification capture, routing, implementation, and the questions an agency operations leader needs to answer before requesting a demo.
Create the pages and a calculator with visible inputs and assumptions inside Adapt’s website. Route every draft through human review before publication and keep the existing demo path as the primary next action.
Track organic discovery, calculator completions, engaged visits, and approved demo conversions. Update evidence and assumptions when Adapt’s product, integrations, or approved customer material changes.
What else are you trying to solve?
Ask about a campaign, audience, landing page, or measurement problem. Ploy will give you a specific answer for Adapt.
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