MintlifyBuilt for Mintlify.
Make Mintlify’s ads smarter every week.
Ploy helps Mintlify study the market, make the ads and landing pages, and see what actually worked.
See the plan3 growth workflows Mintlify should build with Ploy.
Two shared systems, plus one recommendation built for Mintlify.
Best place to start
Turn competitor ads into a weekly creative brief
A swipe file gets stale. Ploy watches the image and video ads running in Mintlify’s category, breaks down each creative, turns the findings into a weekly brief, and connects the resulting tests to visits and conversions.

Track the companies competing for the same buyers Mintlify wants to reach, across static images and MP4 video creative.
Analyze the hook, opening frame, message, offer, format, call to action, and destination. Keep the original image or MP4 attached so every takeaway is easy to check.
Send the team a weekly report with image previews, MP4 references, and a clear read on what everyone is repeating, what feels different, and where Mintlify still has room to say something new.
Connect each tested angle to visits, high-fit account activity, and selected conversions. Feed what worked into the next brief.
Generate ad creative and matching landing pages
The ad and landing page should feel like one thought. Ploy makes both, runs controlled page experiments, attributes visits, accounts, and conversions to each variant, then uses that evidence to improve the next round of ads.

Compare page variants using visits, identified accounts, and one selected conversion.
Start with one real launch, audience, or use case. Agree on the promise, the proof, and what the visitor should do next.
Ploy creates on-brand concepts and channel-ready variations. The team reviews the hook, copy, and creative before anything goes live.
Ploy builds the matching landing page and a focused challenger with one meaningful difference. The promise, proof, and call to action stay aligned with the ad.
Run the variants against one selected conversion. Keep the campaign source attached to behavior, identified companies, and repeat visits, then feed the winning pattern into the next ads.
Turn documentation gaps into a developer adoption queue
Ploy would combine Mintlify’s Search Console queries, first-party documentation journeys, identified-company engagement, and approved support themes into a weekly developer adoption queue. The queue would live in a reviewable workspace dashboard, with approved content briefs and pages delivered to Mintlify’s marketing or documentation site.

The output and destination follow the recommendation.
Collect Search Console queries, first-party visits across documentation and product pages, and approved support themes. Preserve the source and date for every signal and flag gaps instead of guessing intent.
Group repeated searches and page journeys into narrow developer problems, then rank them by demand, qualified-company interest, and the presence of a clear product next step.
Create source-linked briefs for missing guides, comparison pages, or adoption paths and deliver them in the workspace dashboard. After Mintlify review, publish approved pages in the existing site or documentation system.
Track organic discovery, engaged documentation visits, CTA completion, and recurring support themes. Update the queue as product releases or developer questions change.
What else are you trying to solve?
Ask about a campaign, audience, landing page, or measurement problem. Ploy will give you a specific answer for Mintlify.
Start here