SuperhumanBuilt for Superhuman.
Make Superhuman’s ads smarter every week.
Ploy helps Superhuman study the market, make the ads and landing pages, and see what actually worked.
See the plan3 growth workflows Superhuman should build with Ploy.
Two shared systems, plus one recommendation built for Superhuman.
Best place to start
Turn competitor ads into a weekly creative brief
A swipe file gets stale. Ploy watches the image and video ads running in Superhuman’s category, breaks down each creative, turns the findings into a weekly brief, and connects the resulting tests to visits and conversions.
Track the companies competing for the same buyers Superhuman wants to reach, across static images and MP4 video creative.
Analyze the hook, opening frame, message, offer, format, call to action, and destination. Keep the original image or MP4 attached so every takeaway is easy to check.
Send the team a weekly report with image previews, MP4 references, and a clear read on what everyone is repeating, what feels different, and where Superhuman still has room to say something new.
Connect each tested angle to visits, high-fit account activity, and selected conversions. Feed what worked into the next brief.
Generate ad creative and matching landing pages
The ad and landing page should feel like one thought. Ploy makes both, runs controlled page experiments, attributes visits, accounts, and conversions to each variant, then uses that evidence to improve the next round of ads.
Compare page variants using visits, identified accounts, and one selected conversion.
Start with one real launch, audience, or use case. Agree on the promise, the proof, and what the visitor should do next.
Ploy creates on-brand concepts and channel-ready variations. The team reviews the hook, copy, and creative before anything goes live.
Ploy builds the matching landing page and a focused challenger with one meaningful difference. The promise, proof, and call to action stay aligned with the ad.
Run the variants against one selected conversion. Keep the campaign source attached to behavior, identified companies, and repeat visits, then feed the winning pattern into the next ads.
Build a role-based agent adoption center
Ploy would turn Superhuman’s approved Agent Store, custom-agent guidance, Docs workflow examples, Mail automation, and enterprise governance material into a role-based adoption center on Superhuman’s website. Each path would help a team identify one recurring job, choose the relevant agent or product surface, and move into an approved product or enterprise next step.
The output and destination follow the recommendation.
Gather current agent listings, custom-agent guidance, Docs workflow examples, Mail automation, and enterprise material. Record the intended role, trigger, connected apps, data needs, plan requirements, and source for every workflow.
Group the evidence by team, recurring job, product surface, governance need, and required connection, then create focused role and workflow briefs with one recommended starting point.
Create the approved pages and an interactive workflow selector inside Superhuman’s website. Product, security, legal, and brand reviewers approve every capability, data, plan, and governance statement before publication.
Track organic discovery, selector completions, relevant product clicks, and approved signup or enterprise-contact events. Refresh or retire paths as agents, integrations, plans, or product behavior change.
What else are you trying to solve?
Ask about a campaign, audience, landing page, or measurement problem. Ploy will give you a specific answer for Superhuman.
Start here